WordPress Development
You want an original, useful and local website that works for you. A site that gets found, and gets shared. You need help with a content strategy that increases conversions over time. We build websites that convert.
Have you ever stood in front of an open refrigerator door, and just stared at the contents? Why do we do this, and what does this have to do with websites?
Unlike our bellies, our brains are never satisfied. We’re wired to search endlessly for the next reward. If you’re hungry, but knew the fridge was always stocked with the same foodstuffs, you’d never have to open it. But, what if the contents changed every time you opened the door? You’d open and closing the door repeatedly in search of the right food to satisfy your appetite. This is the power of variable reward.
Facebook is the most popular website because it’s like a magic fridge. It changes every time you open it. Conversely, most company websites are like billboards. They contain stagnant information that rarely changes. Without variable reward, users have no reason to revisit. Users (and search engines) reward websites that update their content.
Have you ever gone to a nursery and bought a great looking plant, only to have it die once you get it home? Many companies can build you a great looking website. You don’t just need a new website. You need a new local content strategy. Good content is honest, transparent, and tells the user a story. It’s local and useful. We build content that gets found, gets shared. Content is more than the words on a webpage. It’s images, video, emails, user reviews and comments, ads, events, tools, and design. Measuring and reporting are essential to know whether your content strategy is effective. Conveniently, we’re analytic experts too.
1 of every 4 websites worldwide is powered by WordPress CMS. Unless your website budget has 6 figures, it’s likely the best choice for your company website. We build responsive WordPress websites. A responsive website shares the same experience whether viewing on a desktop computer, smartphone, or tablet. We build WordPress websites that look good, but don’t distract from the content. We don’t use stock photos. We use original, high-quality, local, and relevant imagery. Our websites are easy to use, and they convert. We optimize for search engines, and conversion. What’s the goal for your website? More email leads, more calls, more orders or reservations? We create websites that convert.
